SHIRLEY LECKIE
Brand Whitlock and the
City Beautiful Movement
in Toledo, Ohio
"We are hearing much of the city
beautiful in these days," wrote
Brand Whitlock in 1912. "Hardly a
city or a town that has not its
commission and its plans for a unified
treatment of its parks, for a
civic center of some sort-in a word, its
dream." To Whitlock, who
had recently appointed a second Toledo
City Hall and Civic Center
Commission, these were "the
expression of that divine craving in
mankind for harmony, for beauty, for
order, which is the democratic
spirit."1
The Toledo mayor was an enthusiastic
supporter of the beautifica-
tion movement which swept the United
States at the turn of the
century. Originating in the earlier park
movement, it was, accord-
ing to Charles Robinson, one of its
leading practitioners, "immense-
ly strengthened, quickened and
encouraged" by the Columbian Ex-
position of 1893.2 The reconstruction of
Washington, D.C., in 1902,
based on the rediscovery of L'Enfant's
original plan, inspired simi-
lar projects elsewhere.3 While
none matched the success of the capi-
tol city, before the movement ran its
course, it led to the construc-
tion of civic centers, broad thoroughfares
and parks throughout the
United States. The cities that drew up
comprehensive plans in-
cluded San Francisco (1905), Los Angeles
(1907), New Haven (1910)
and Rochester (1911).4 By
1909, however, the movement had
reached its high point, culminating in
the publication of Daniel
Burnham's Plan of Chicago, a work
that in both concept and scope
Shirley Leckie is Associate Dean of
Continuing Education at Millsaps College.
1. Brand Whitlock, "The City and
Civilization," Scribners, 52 (November, 1912,),
623.
2. Charles Robinson, "Improvement
in City Life: Aesthetic Progressive," Atlantic
Monthly, 83
(June, 1899), 771.
3. John Reps, The Making of Urban
America (Princeton, N.J., 1965), 514.
4. Harvey Perloff, Education for
Planning: City, State and Regional (Baltimore,
1957), 55.
6 OHIO HISTORY
treated Chicago as the center of a
region. In its emphasis upon
transportation and circulation, it
forecast the direction city plan-
ning would take in the succeeding era of
the "city efficient."5
Not all of Whitlock's contemporaries
shared his enthusiasm for
the city beautiful, and even today,
historians and planners remain
divided concerning the movement's
significance and contribution.
One of the earliest critics was Louis
Sullivan, designer of the Trans-
portation Building, the one deviation
from the Beaux-Arts stan-
dards adhered to by all the other
buildings at the Columbian Ex-
position. The impact of the Chicago
Fair, especially its Court of
Honor, was so profound on the American
public that it ushered in
two to three decades of public and monumental
architecture domi-
nated by neoclassicism. Sullivan charged
that the Fair set back in-
digenous American architecture and
substituted "the virus of a cul-
ture, snobbish and alien to the land . .
"6 Charles Eliot Norton
agreed, noting that the Fair buildings
were "magnificent decorative
pieces, but otherwise not
architecture." Influenced by Sullivan's
functionalism, he concluded that:
"As they often failed to reveal the
purpose of the buildings behind them, so
they failed to express the
vital spirit of the nation."7
The largely derivative, neoclassical
architectural style, however,
was not the most important legacy of the
Columbian Exposition.
Both critics and supporters agreed that
the Fair demonstrated that
beauty depended largely upon the harmony
attained through a uni-
fied treatment of buildings and sites.
Daniel Burnham, one of the
Fair's chief architects, stated the
principle this way: "There are two
sorts of architectural beauty, first,
that of an individual building
and second, that of an orderly and
fitting arrangement of many
buildings; the relationship of all the
buildings is more important
than anything else."8 Americans
everywhere took note, contrasting
the serenity of the "White
City" with the urban chaos so prevalent
elsewhere. By crystallizing
dissatisfaction with existing cities, the
Fair acted as the catalyst for the first
large-scale efforts at changing
American cities.9
5. Daniel Burnham and Edward Bennett, Plan
of Chicago, ed. by Charles Moore
(New York, 1970). Originally published
by the Commercial Club of Chicago, 1909.
6. Louis Sullivan, The Autobiography
of an Idea (New York, 1956), 325. Originally
published by the American Institute of
Architects, 1924.
7. Quoted by Thomas Adams in Outline
of Town and City Planning: A Review of
Past Efforts and Modern Aims (New York, 1935), 181.
8. Quoted by Christopher Tunnard and
Henry H. Reed in American Skyline (New
York, 1956), 143-44.
9. Roy Lubove, The Progressive and
the Slum: Tenement House Reform in New
Whitlock and the City Beautiful 7
Proponents of the city beautiful
movement largely confined their
efforts to downtown sections,
thoroughfares, parkways and parks
and, on the whole, ignored the
deep-seated problems of housing and
congestion. Even while the Columbian
Exposition was still in prog-
ress, a group of settlement workers,
attending a conference in Chi-
cago, organized their own exhibit to
underscore the contrast be-
tween the "White City" and the
all too prevalent slums and tene-
ments in Chicago and elsewhere.10
In 1925 the Committee for Community
Planning of the Regional
Plan Association of America, in a Report
to the American Institute
of Architects, dismissed the city
beautiful movement as "an attempt
to put a pleasing front upon the scrappy
buildings, upon the monoto-
nous streets and the mean houses that
characterized the larger
American cities." This same Report,
moreover, alleged that the
"grand avenues and places were
costly beyond measure, and, when
all was said and done, they did not
fundamentally alter the environ-
ment in which the greater part of the
population, rich and poor,
were still destined to live."11
Finally, many critics have charged that
the movement drew its
constituency from middle and upper
classes, businessmen's groups
and commerce clubs and, in the end, its
appeal was often based on
boosterism, while the values it promoted
were commercial, not so-
cial. Adherents of this view cite Daniel
Burnham's Plan of Chicago,
originally published by the Commercial
Club of Chicago, which con-
tained the following statement:
"The plan frankly takes into consid-
eration the fact that the American city,
and Chicago predominantly,
is the center of industry and traffic.
Therefore attention is given to
the betterment of commercial facilities,
the method of transporta-
tion for persons and goods; to removing
the obstacles which prevent
or obstruct circulation; and to the
increase of convenience." The
needs of workers received attention
because: "It is realized also, that
good workmanship requires a large degree
of comfort on the part of
the workers in their homes and their
surroundings, and ample
opportunity for that rest and recreation
without which all becomes
York City, 1890-1917 (Pittsburgh, 1962), 217-18.
10. Stanley P.Caine, "Origins of
Progressivism," in Louis L. Gould, ed., The Pro-
gressive Era (Syracuse, N.Y., 1974), 25.
11. Committee for Community Planning of
the Regional Plan Association of
America, Report to the American
Institute of Architects, in Roy Lubove, The Urban
Community: Housing and Planning in
the Progressive Era (Englewood, N.J.,
1967),
124.
Whitlock and the City Beautiful 9
drudgery."12 As one
historian would later note, such concerns "be-
tray the values of the
businessman."13
The city beautiful movement has had its
defenders as well as its
critics. The historian Roy Lubove, for
example, has viewed the
movement as valuable for a number of
reasons. Beginning with the
Chicago Fair, he notes: "However
one might disparage the some-
what sterile classicism of the fair,
its ultimate influence was salut-
ary. Americans saw in its planned
beauty, order and picturesque
design an irresistable alternative to
the dirt, monotony and prevad-
ing dinginess of the existing
municipalities. This," he contends,
"was the real meaning of the
Chicago Fair, it created new ideals and
standards by which to measure the
quality of urban life."14 Else-
where he states: "Probably the most
distinctive legacy of the City
Beautiful was the ideal it embodied of
the city as a deliberate work
of art."15 Yet another
authority notes: "The symbolic value of the
magnificent fair can hardly be
overstated; it encouraged people to
think about their cities as artifacts,
and to believe that with suffi-
cient effort and imagination they could
be reshaped nearer to im-
ages of civilized living."16 Such a view represented a necessary pre-
condition for the widespread acceptance
of a professional city plan-
ning movement and this was the major
contribution of the city
beautiful movement. It paved the way for
the creation of municipal
planning agencies.
In Toledo, Ohio, largely through the
continuing efforts of Sylvan-
us Jermain, the architect E. O. Fallis,
and individuals such as Wil-
liam H. Maher, George Stevens, and above
all, Mayor Brand Whit-
lock, the drive for the city beautiful
accomplished two things: it
perpetuated the older ideals of the park
movement and it left in its
wake a city planning commission. It
achieved little success, howev-
er, in its major objectives-the
establishment of a notable city hall
and an impressive civic center. To a
large extent, continuing divi-
sions within the community, both in
terms of attitudes and geogra-
phy, worked against these projects. But
despite its limited achieve-
ments, the Toledo city beautiful
movement merits scrutiny. While a
number of long-held historical
generalizations about the movement
12. Burnham, Plan of Chicago, 4.
13. Mel Scott, American City Planning
Since 1890. A History Commemorating the
Fiftieth Anniversary of the American
Institute of Planners. (Berkeley.
1969), 107.
14. Lubove, The Progressive and the
Slum, 218.
15. Lubove, Urban Community, 9.
16. Charles N. Glaab and A. Theodore
Brown, History of Urban America, 2nd ed.
revised by Charles N. Glaab (New York,
1976), 240.
10 OHIO HISTORY
are validated, in Toledo's case some
are not. A careful examination
indicates that Brand Whitlock, Toledo's
major advocate for civic
beautification, was motivated by ideas
that were far more compli-
cated and idealistic than those held by
many city beautiful propo-
nents elsewhere.To understand this, one
has to begin with Whitlock
and his attitudes toward cities in
general.
Whitlock was an enthusiastic supporter
of city life. There had
long been a tradition among American
intellectuals, dating back
most notably to Thomas Jefferson, that
city life was "artificial."17 In
Toledo, among Whitlock's associates in
the beautification move-
ment, S.P. Jermain often argued the
need for parks on the basis that
city life was "unnatural."18
Whitlock disagreed-not on the need for
parks, but on the character of life in
municipalities.To Toledo's
mayor, the city was "the most
natural thing in the world, an
elemental form of human association
like the family or tribe, built
in obedience to some divine, if obscure
instinct."19 This was true, he
explained elsewhere, because:
"Mankind is gregarious. People love
to live together and so all down
through history, we find them
crowding together on small acres of land
..."20 Moreover, not only
did Whitlock accept cities as natural,
but he was at times almost
evangelical concerning their benefits.
It was in the city that man
would "free himself from the
slavery of an obdurate isolation and
from the thraldom of primitive
fear." It was the city that repre-
sented "the symbol of his titanic
effort to conquer nature." And
finally, it was in the city that man
achieved the necessary security
and found the opportunity "to rise
above the merely physical, and to
release the spirit to higher
flights."21 In short, to Whitlock the city
and civilization were coterminous.
In this, Whitlock was not original. He
echoed often the ideas of
other progressives, especially those of
Frederick Howe whose works
he not only read, but reread many times.
Whitlock referred con-
17. Morton and Lucia White, The
Intellectual Versus the City: From Thomas Jef-
ferson to Frank Lloyd Wright (Cambridge, Mass., 1962).
18. Jermain constantly referred to city
life as "artificial" or "unnatural" through-
out the 1890s and early 1900s. By 1909
he had not changed his mind. See: Sylvanus
P. Jermain, personal letter to Emma K.
Rinehart dated 12 May, 1909, S.P. Jermain
Collection, Personal Correspondence in
Local History Room of the Toledo Public
Library (hereafter referred to as
Jermain Collection).
19. Whitlock, "City and
Civilization," 631.
20. Brand Whitlock, "Toledo-Its
City and Its People," Speech delivered in Toledo,
Ohio, on 27 February 1906, 3. Located in
Brand Whitlock Papers in Library of
Congress, Washington, D.C. (hereafter
referred to as Whitlock Papers).
21. Whitlock, "City and
Civilization," 629.
Whitlock and the City Beautiful 11
stantly, for example, to Howe's
"excellent book," The City: The Hope
of Democracy, and agreed wholeheartedly with the book's thesis,
stated in its title.22 Whitlock
elaborated on this in various writings.
In 1912 he reasoned that since cities
were "microcosms" of the larg-
er society, "in them the cleavages
that divide society are easily
beheld, the problems that weary mankind
are somehow reduced to
simpler factors .. ."23 Thus it
made sense that in an urban setting
America's problems could be most easily
identified and eventually
resolved. Two years later in his
autobiographical work he made this
comment regarding Tom Johnson, the
progressive Cleveland mayor:
"I do not know how much of history
he had read, but he knew
intuitively that the city in all ages
has been the outpost of civiliza-
tion and if the problem of democracy is
to be solved at all, it is to be
solved first in the city."24 This
possibility inspired Whitlock; it had,
he thought, implications, not only for
the United States but for the
entire world as well, and this led him
to prophesize in 1912:
"Already we apprehend a new truth,
that in the inspiring tendency
of the neo-democratic spirit there is to
be realized not only aesthetic,
but an ethic beauty, and the time is
foreshadowed when our cities
will be beautiful in works, in their
spirits and in the common lot and
in the individuality, the personality of
their citizens." Then he
added his own statement of the old idea
of the "city upon a hill."
"And thence from the city into the
state and from the state into the
nation, is it, in this old and moody and
nervous age, too much to
hope?-from the nation into the world. It
is the dream of America, at
any rate, the goal of democracy and the
purpose of civilization."25
Before the American city could represent
a beacon to the rest of
the world, however, it was necessary
that it become what Whitlock
termed the "free city." He
described this freedom in a number of
ways. From the practical standpoint, the
necessary precondition for
a free city was, of course, a free
citizenship, and this required the
advancement of democratic principles and
reforms. Viewed politi-
cally, the free city would no longer be
subservient to a rural-
dominated legislature, nor would it
continue to be administered by
political machines financed by corrupt
businessmen. Instead it
22. Ibid, 626. See also other
references such as Brand Whitlock, "Patriotism vs.
Partyism: A Straight Conscience vs. a
Straight Vote," Saturday Evening Post, 179 (17
November 1906), 9; Brand Whitlock, Forty
Years of It (New York, 1925), 1973. Origi-
nally published in 1914.
23. Whitlock, "City and Civilization,"
633.
24. Whitlock, Forty Years of It, 172
25. Whitlock, "City and
Civilization," 633.
12 OHIO HISTORY
would enjoy home rule, embrace the
principles of nonpartisanship,
and would achieve municipal ownership
of utility and traction
companies.26 At a deeper,
moral level, however, Whitlock believed
that cities, like men, possessed their
own unique characters. On one
occasion he was quoted in the popular
press explicitly on this point.
"Cities have personalities, just
as men have; and cities must be left
free to realize these
personalities."27 Moreover, the truly free city
like the truly free person would be
essentially moral, obeying its
own internal, freely chosen moral code,
based on an understanding
of the "law of social
relations."28 For that matter, cities would play
an instrumental role in the uncovering
and illumination of this law.
Whitlock stated it this way: "The
cities are the centers of the na-
tion's thought, the citadels of its
liberties, and, as they were once
and originally the trading posts and
the stockades whence the hardy
pioneers began their conquest of the
physical domain of the conti-
nent, so are they now the outposts
whence mankind is to set forth on
a new conquest of the spiritual world
in which the law of social
relations is to be discovered and
applied."29 Once this was achieved,
then the "free city" would
provide a setting in which men would
become free, not simply as citizens,
but as persons. In 1907 he had
summarized his views in this statement:
"We want cities that will
be filled with free civic spirit,
expressing itself in artistic forms;
above all cities that will be better,
kindlier places to live in, cities
that will offer to every man on equal
terms the opportunity to live a
beautiful life-that is, to realize his
own personality. For this is the
great purpose of democracy-to let every
man realize his own
personality."30
Whitlock was both more cautious and
critical in his thought and
expression and more reserved in his
bearing and personality than
his predecessor Samuel Jones had been.
Nonetheless, it is obvious
that at this stage of his life he
maintained an optimistic faith in
democratic progress. Evidence of this
is found in his autobiographi-
cal work Forty Years of It, in
which he wrote, for example: ". . . it is
the vast strain, the irresistable urge
of democracy to render life
26. Whitlock, "Patriotism vs.
Partyism," 8; See also "The Free City," Saturday
Evening Post, 180
(6 June 1908), 3-5, and comments by Jack Tager, The Intellectual
as Urban Reformer: Brand Whitlock and
the Progressive Movement (Cleveland,
1968),
79, 145-46, 181.
27. Whitlock, "Patriotism vs.
Partyism," 8.
28. Whitlock, "City and
Civilization," 633; Whitlock, Forty Years of It, 366-67.
29. Whitlock, "City and
Civilization," 633.
30. Again see Tager, The Intellectual
as Urban Reformer, 79.
Whitlock and the City Beautiful 13
more equal, more secure, more precious
in obedience to an instinct
that grows less and less obscure, as
amid the perplexities of life,
reason and the good-will of men discern
a better purpose, a better
order and a better way."31
For Whitlock, the city played a crucial
role in advancing this
progress. The interdependence of urban
life created both the ne-
cessity and the opportunity for men to
come together, share ideas,
seek solutions and finally overcome the
"hard selfishness of unres-
trained individualism."32 This
had been Howe's recurrent theme in
his most famous work on the American
city, and it was an idea that
Whitlock wholeheartedly embraced.
Whitlock's study of history, combined
with his reading of Howe,
convinced him that the development of
great cities followed an evo-
lutionary path. In February 1906,
shortly after becoming mayor, he
shared his ideas on city development in
an address entitled "Tole-
do-Its City and Its People." The
speech, beginning with the words
"Toledo has reached a crisis in her
development," represented a call
to begin beautifying the city,
specifically by constructing a notable
city hall as the focal point for an
impressive civic center.
There was, Whitlock thought, echoing
Howe's ideas on civic im-
provement, a natural, but not
inevitable, progression in the history
of cities. First came the physical
development of the area, a period in
which a "large population crowded
together on one piece of ground"
and in which eventually there were
"many streets crossing each
other with houses on them and people
living in the houses, coming
and going and bustling about them with a
great business." At this
stage the town still exhibited a good
many "provincial characteris-
tics," the citizens displayed a
"village" outlook, and, in general, it
was difficult to begin and complete
municipal projects because the
citizenry lacked what Whitlock, quoting
Howe, termed a "city
sense." This was the stage Toledo
had reached in its development.33
Whitlock never really succeeded in
defining the "city sense" with
any precision. As late as 1912 he still
found the idea somewhat
nebulous. "It is something vague
and dim, unrealized as yet, some-
thing difficult to describe, perhaps
impossible to define." Yet it
struck him as extremely important.
"It is something more than
civicism, or the sense of solidarity, or
mass consciousness; it is the
31. Whitlock, Forty Years of It, 371.
32. Whitlock, "City and
Civilization," 631.
33. Whitlock, "Toledo-Its City and
Its People." For Whitlock's indebtedness to
Frederick C. Howe, see The City: The
Hope of Democracy (Seattle, 1967), 239-48.
14 OHIO HISTORY
expression of the common hopes and
ardors of mankind . ."34 In his
1906 speech before Toledoans, Whitlock
did not attempt to give a
definition, but he did inform his
listeners that it was the one prereq-
uisite to the building of a true city:
"Before there can be a city, there
must be the 'city sense'," adding,
"Toledo is big enough to take on
the airs of a city, not as a mere
affectation, but because the problems
that confront the multitudes of people
who compose a city cannot be
solved unless there be unity and
collective effort. The people must
be inspired by a single ideal, and all
other things must be subsidiary
to the achievement of this ideal."35
Prior to the emergence of the "city
sense," Toledo, like other
municipalities, would remain fixed in
that stage in which citizens
devoted their energies and efforts to
simply obtaining commercial
prosperity. Elsewhere he explained that
this was the period in
which men viewed their city "merely
as a place to make a living but
not to live in."36 By
1906 Toledo was "large and prosperous and
wealthy," and it was time for the
city to take the next step and begin
"to build in the municipal
sense." After all, he had observed Toledo's
character and personality, and he was
convinced that the city pos-
sessed "a great and free spirit . .
. I believe," Whitlock told his
audience, "that the time has come
when Toledo must begin to real-
ize her own individuality, and it is
important, I think, that we take
counsel and decide how this shall be
done."37
There were a number of concerns that
demanded immediate
attention. The city needed a larger
police force, a more efficient
health department, while its social
agencies were, the new mayor
warned Toledoans, "woefully behind
the times." He termed the
workhouse "an anachronism and a
shame" and the city prison "a
disgrace." There still existed no
municipally owned hospital, no cen-
ter for the treatment of tuberculosis,
and little in the way of agen-
cies to care for orphans or to
rehabilitate juvenile delinquents.38 Yet
critical as all these needs were, the
purpose of Mayor Whitlock's
speech was to arouse Toledoans to the
necessity of making their city
more beautiful.
He noted that it was commonly agreed
that the time had come for
the city to construct a new bridge over
the Maumee. Civic pride also
dictated that Toledo build a number of
new municipal buildings, for
34. Whitlock, "City and
Civilization," 631.
35. Whitlock, "Toledo-Its City and
Its People," 1.
36. Whitlock, "City and
Civilization," 631.
37. Whitlock, "Toledo-Its City and
Its People," 1-2.
38. Ibid, 2-3.
Whitlock and the City Beautiful 15
there existed only one municipal
building "worthy of the name," and
that was the courthouse constructed in
1897. Moreover, Toledo rep-
resented an anomaly among cities; it had
no city hall. "The city
today is living in rented quarters that
are as inadequate in the space
they provide as they are unworthy of the
dignity of a municipality
that makes any municipal
pretensions." The cost of renting space
for city offices was increasing
annually, and given this situation
prudence dictated building a city hall
as quickly as possible. Since
this was the case, Whitlock argued that
"splendid results" could be
"obtained and magnified many fold
if the city hall and the bridge
and other public buildings that must be
erected-the police stations,
fire houses, schools-are part of one
comprehensive scheme that
embraces the whole city and includes its
parks, its boulevards, its
playgrounds, and its water front."39
Whitlock had grasped the cen-
tral idea of the city beautiful
movement, with its emphasis upon the
construction of monumental civic
structures, designed to harmonize
architecturally as part of a
comprehensive plan. At the very least,
attention was given to the landscape
architecture of the building
sites and the surrounding areas. The
more ambitious projects, such
as Chicago's Plan of 1909, dealt
extensively with the development of
parks, boulevards and parkways,
especially those along the lake
shore.40
To bolster his arguments, Whitlock
reminded his listeners of the
history of the world's great cities.
"Athens was a commercial center
long before Pericles and Phidias crowned
her with those works of
municipal art that have since been the
inspiration and despair of all
citizens." A similar pattern had
developed in Rome, later in Venice,
Florence, Milan, and even later in
Vienna, Munich and Frankfort,
among other notable cities. More
recently in the United States, in
Washington, the dream of L'Enfant and
Jefferson was "now slowly
being realized in concrete and material
form." Elsewhere other
cities had been inspired, and in New
York, San Francisco, Kansas
City, Cleveland and even in Springfield,
Illinois, "this same city
sense is expressing itself in the form
of movements for a unitifed
treatment of public buildings."41
39. Ibid, 3-4.
40. Burnham, Plan of Chicago. In
this 1970 edition by DeCapo Press, there is an
excellent introduction from the original
Commercial Club edition by Wilbert R. Has-
brouck. On page viii Hasbrouck discusses
the long-term results of Burnham's plans
for the lake shore as they would be
realized over time in the Chicago metropolitan
region.
41. Whitlock, "Toledo-Its City and
Its People," 3-4.
16 OHIO HISTORY
Whitlock then turned to the major point
of his address. "It seems
to me, therefore, and I wish to propose
to you tonight, that the time
is auspicious for the city of Toledo to
decide upon some definite,
artistic and beautiful plan for the
construction of these public build-
ings which are inevitable, if this city
is to maintain its growth and
fulfill the predictions we have so long
been making for her." He was
not, he reminded his listeners,
"insensible to the many obstacles,"
but he expressed confidence that . . .
"if other cities can overcome
them, we can overcome them. In the very
process of overcoming
them," he added, "we shall
increase our own strength and effective-
ness and intensify the spirit of unity,
the wholesome spirit that
must make what has been called the city
sense."42
Thus to Whitlock, the building of a city
hall.as the nucleus of a
civic center represented the physical
manifestation of an ideal he
sought for Toledo. It arose not simply
from boosterism, although
there were comparisons with other
municipalities and references to
a national movement in which he hoped
Toledo would participate.
Rather, Whitlock viewed "municipal
art" or "municipal adornment"
(he used both terms interchangeably) as
expressions of "democracy
in artistic forms." Above all, the
very act of building a city hall and
civic center would contribute to the
growth of the vital "city sense,"
and after its completion, the existence
of these commonly-owned
and beautiful buildings would both
nurture and strengthen that
essential requirement for the growth of
a great city.
To accomplish this, he called for a
commission "whose duty it
should be to consider this
question." He charged it with the task of
soliciting ideas from Toledo citizens,
investigating the progress of
other cities, and finally directed it
"to secure the services of artists
and architects who have had experience
in this work elsewhere, and
before it is too late, to decide on some
plan to which we propose to
adhere in the future."
As a beginning, he advocated the
submission of a three to five
million dollar bond issue to the voters,
and at the same time warned
citizens that if they failed to act
"the opportunity will have forever
passed, and Toledo will be outstripped
in the race for municipal
prominence by other cities that are not
blessed with half her natural
advantages," adding: "When we
have such a place as this, or such as
they have in Washington, or in New York,
or in Cleveland, or in
Boston, then our ideal has already taken
concrete form and we can
begin to work toward it, and to live up
to it; and finally," he noted,
42. Ibid, 4-5.
Whitlock and the City Beautiful 17
"long after we have gone away, of
course, there will be here a city in
which the ideal of democracy will be
realized; a city that shall help
every one of its citizens to lead a
kind, helpful and beautiful life." At
the conclusion of his speech, he again
emphasized the importance he
assigned to such a project. "If we
are to enlarge our cities, we must
enlarge our ideas and our ideals, and
sectionalism and provincial-
ism must be left behind. We must think
in urban sequences, and in a
word, if we would have a city, we must
build a city."43
Whitlock seized any opportunity he could
to advance his ideas on
Toledo's need for civic beautification.
When his young friend Fran-
cis Macomber, the Director of Public
Safety, died in 1908, a memo-
rial service in January of the following
year seemed an appropriate
occasion, especially since Macomber had
shared Whitlock's views on
beautification and had prepared his own
plans for a civic center.44 In
his address, Whitlock praised Macomber's
interest and his contribu-
tion to the further development of
Toledo's parks, playgrounds and
the city beautiful ideal. To a large
extent, the city beautiful move-
ment continued the work begun by the
older park movement, keep-
ing alive its hopes for "breathing
spots" within the city and stres-
sing the importance of incorporating
rural aspects into the city
proper.45 A new emphasis had
been added, however, visible in the
stress on harmony, unity and
coordination. The older idea that art,
combined with nature, would act as
teacher and uplifter for the
masses was still accepted, and the way
in which older and newer
ideas were blending can be seen in
Whitlock's eulogy for his friend.
"He thought that the activities of
a city should be so coordinated
that they would present a vision of
harmony, and in the vast scheme
which he planned of parks and
playgrounds and groups of public
buildings and al that-there were to be
for all the people the benison
of healing, of music, of all the
arts."46
Four years later, Whitlock made similar
comments at the funeral
of William H. Maher, a prominent
Toledoan. Like Macomber, Mah-
er had given the mayor support in his
beautification projects and, in
addition, he had served on both the 1910
and 1912 City Hall and
Civic Center Commissions. In this
eulogy, Whitlock again re-
counted the many civic contributions
Maher had made, noting espe-
cially his efforts at arousing interest
in improving Toledo's appear-
43. Ibid, 4-6.
44. Whitlock, Forty Years of It, 208.
45. Lubove, Urban Community, 9.
46. Brand Whitlock, "Remarks at
Memorial Service for Franklin Smith Macomber
at Zenobia Theatre," Toledo, Ohio, 3 January 1909,
Whitlock Papers.
18 OHIO HISTORY
ance, stating, "... the end of his
labors was to present to the city
fathers a plan for the improvement of
the physical order of the
town," a plan that Whitlock held
would express in physical form
"the worth and character and the
beauty of that town."47
Throughout these writings and in his
autobiographical work Forty
Years of It there was one other recurrent theme. Whitlock constant-
ly referred to the hope of transforming
the American city into the
New Jerusalem, the Heavenly City here on
earth. Again, there was
nothing original about this. Other
progressives, especially those
who were proponents of the Social
Gospel, such as the clergyman
Washington Gladden, had expressed
similar hopes based on old
Christian themes and ideas, revived to
bolster and invigorate the
progressive crusade to reform American
city life.48 Moreover, de-
spite the differences in intellectual
sophistication and personality,
Whitlock had been deeply influenced by
his mentor and friend,
Samuel Jones. Jones' speeches, as
Whitlock frankly acknowledged,
were sermons. Thus perhaps it is not
surprising that at times Whit-
lock also gave what can be termed
secular sermons rather than
speeches, and, like Jones, reached back
into Christian thought and
traditions to describe his own hopes as
a progressive.49 The follow-
ing passage from the Memorial Service
for Macomber gives some
evidence of this strain in Whitlock's
thought. Referring to Macom-
ber, Whitlock stated: "Practical as
he was, he was essentially an
idealist, and he had a dream of a whole
beautiful city in which men
would be equals and brothers, a city of
loving friends." Then he
added what would become for him a constant
theme. "It was an old
dream, the oldest dream in the world; to
the mystic John on Patmos,
it was as a city that Heaven was
revealed, a city symmetrical and
complete ... it is the beautiful dream
of democracy and brother-
hood, a dream which will come true in
America when men can
envisage it as it appeared in the
imagination of Franklin
Macomber."50 Whitlock's
funeral oration for Maher touched the
47. Brand Whitlock, "Remarks at
Funeral of William H. Maher," 4 February 1913,
Toledo, Ohio, Whitlock Papers.
48. Whitlock, Forty Years of It, 374;
Thomas Kail, "Urban Visions and Visionaries:
Responses to the Rise of the Industrial
City," (Ph.D. dissertation, The University of
Toledo, 1975), 125.
49. Whitlock described in considerable
detail the strong impact Jones made on his
life in a number of writings, most
notably Forty Years of It, 112-51. In a short essay
"Golden Rule Jones" in The
World's Work, September 1904, 5308-11, Whitlock de-
scribed the effect of Jones' speeches:
"And so it was that the stranger happening into
a Jones meeting might have supposed that
it was a religious meeting, or at least a
revival . . ."
50. Whitlock, "Remarks at Memorial
Service for Franklin Smith Macomber,"
Whitlock and the City Beautiful 19
same themes. "There had come to him
the conception of a city, a
conception hidden from the minds of many
persons, as a place where
all its people might find life beautiful
and splendid, if only inequali-
ties might be lessened and privileges
and immunities done away."51
Whether these men shared Whitlock's
fervent enthusiasm is im-
possible to say. The constant reference
to the city as a dream so
idealistically expressed probably
revealed more about Toledo's pro-
gressive mayor than the individuals he
was praising. By 1914, in
the concluding paragraphs of Forty
Years of It, he returned to the
same theme and expressed it in similar
ways:
... For the great dream beckons, leads
them on, the dream of social
harmony always prefigured in human
thought as the city. This radiant
vision of the city is the oldest dream
in the world. All literature is saturated
with it. It has been the ideal of human
achievement since the day when the
men of the plains of Shinar sought to
build a city whose towers should reach
unto heaven. It was the angelic vision
of the mystic on Patmos, the city
descending out of heaven, and lying
foursquare, the city where there was to
be no more sorrow nor crying....52
Whitlock was not the first Toledo mayor
to campaign actively for
a city hall, nor was he the last. His
predecessor, Samuel Jones, had
felt the need keenly, and in 1899 had
devoted a part of his annual
Mayor's Message to the topic. To Jones,
as to Whitlock several years
later, renting was impractical, since
the cost increased each year.
More important, however, there was the
question of public dignity.
If a city were truly great, it would
have proper quarters in which to
conduct its business.
While Jones did not advance the idea of
building a civic center, he
did propose that the city hall should be
placed in a spacious setting,
leaving room for public gatherings such
as speeches, band concerts
and other recreational and educational
public events. To expedite
this, Jones announced that he, the City
Solicitor, the City Clerk,
and a representative from the Board of
Alderman and two from the
Common Council had determined that the
most desirable site lay
between Adams, Madison, Michigan and
Ontario Streets.53
Toledo, Ohio, 3 January 1909, Whitlock
Papers.
51. Whitlock, "Remarks at Maher
Funeral," Toledo, Ohio, 4 February 1913, Whit-
lock Papers.
52. Whitlock, Forty Years of It, 374.
53. Samuel Jones, "Mayor's
Message," Annual Statement of the Finances of Tole-
do: Together with the Mayor's Message
and Reports of the Various Departments for the
Year Ending April 1st, 1900 By Order
of the Council (Toledo, 1900), 20-21.
Located in
20 OHIO HISTORY
A year later, Jones returned to the
subject in his 1900 Mayor's
Message, and this time he based his
appeal on grounds different
from those of public dignity of
practicality. A city hall would stand
as physical evidence of Toledo's
community spirit, he informed his
audience, since this would be one
building owned in common by all
city inhabitants. "There is a real
dignity underlying the idea of
democratic equality to which our system
of government is commit-
ted. We are all equals only at the
ballot box as yet, but we must
actualize the idea of equality, and
there is no way that we can better
do this than by enlarging the scope of
common ownership." A well
constructed city hall would contribute,
moreover, to both "civic
pride" and "the spirit of
patriotism." In this light, it seemed obvious
to Jones that "Toledo should not
occupy renter quarters beyond the
term of the present lease."54
No progress was made toward building a
civic center during Jo-
nes's administration primarily because
most of Toledo's residents
and council members gave priority to the
construction of a new
Cherry Street Bridge. Since 1890 a
number of bridge plans had been
advanced; none of them gained the
support of the entire community.
Those that were given serious, if often
momentary, consideration
encountered lawsuits, and thus the
matter of building a new bridge
dragged before the City Council for well
over a decade. In April
1906, Mayor Whitlock reluctantly
approved City Council's recom-
mendations for a straight bridge,
beginning at Cherry Street on the
west side and extending to Main Street
on the east side, a steel
structure, eighty-two-and-a-half feet
wide with a projected cost of
$665,000. The mayor expressed his
disappointment, stating that he
had favored building a U-shaped bridge
that would have followed
the lines of the Jackson Street Viaduct.
But he did not veto the
measure since he hoped that by signing
the legislation, the bridge
would be completed as rapidly as
possible.55 Instead, the proposed
bridge aroused new controversy,
resulting in lengthy lawsuits, and
it was not until March 1910 that the
legal impediments were re-
moved and construction actually began.
By this time the projected
cost had risen to about one million
dollars, while the date set for
completion was optimistically given as
1913.56 The bridge opened a
the Local History Room of the Toledo
Public Library I hereafter referred to as Annual
Report (1899)].
54. Samuel Jones, "Mayor's
Message," Annual Report (1900), 17.
55. Toledo Blade, 19 April 1906.
56. Toledo Blade, 26 March 1910.
Whitlock and the City Beautiful 21 |
|
year later in 1914, while construction work continued for another three years. Despite the many problems that had plagued its completion, the bridge, designed by architect Arnold W. Brunner, received national publicity and widespread praise. the American City extolled the concrete structure, which was 1,200 feet long and designed with a central span allowing for a clear channel of 200 feet, as "an example for other cities, proving as it does that a bridge may be absolutely useful and at the same time a thing of beauty."57 Whitlock's interest in the city beautiful movement had preceded his electon as mayor of Toledo. He had first raised the issue publicly in a speech given at Memorial Hall in 1902 and had returned to the subject in an address delivered two years later at the Toledo Club. In
57. "Toledo Spain and Toledo, Ohio," American City, 11 (August, 1914), 116-17. |
22 OHIO HISTORY
July 1906 and again in January 1907, he
had brought the matter
before the City Council, but it appeared
that Council did not share
the mayor's interest.58 He
did, however, enjoy the support of indi-
vidual Toledoans, such as E. O. Fallis,
the architect, and George
Stevens, the Director of the Toledo
Museum of Art. Fallis, for exam-
ple, had drawn up fairly elaborate and
painstaking plans for a civic
center as early as 1904, selecting a
site on Jackson Street, across
from the courthouse, at that time
Toledo's only impressive public
building.59
In March 1907, George Stevens arranged a
public exhibition at
the Toledo Museum of Art, devoted
entirely to the results of the city
beautiful movement elsewhere. Among the
displays were models of
Washington, St. Louis, Buffalo, San
Francisco, and, closer to home,
Cleveland. New plans drawn up by Fallis
were also shown, under
the auspices of the Toledo Architectural
Club.60 Fallis' newest civic
center design was both more ambitious
and extensive than the ear-
lier one had been. In 1904 he had
located the civic center between
Jackson, Cherry, Tenth and Huron
Streets, placing the city hall
northwest of Courthouse Square and the
police headquarters be-
tween Spielbusch and Canton. The
original plans had called for a
new public library to be built east of
the civic center mall, and
beyond that, an art museum, while on the
slope below Cherry
Street, he had proposed that the city
erect a new large auditorium.
These earliest plans had only envisioned
the widening of Jackson
Street at one end of the proposed new
Cherry Street Bridge. By
1907, however, Fallis's revisions
included widening Beech Street
into a boulevard and joining Summit,
Cherry and St. Clair into a
circular drive.61
Francis Macomber had also drawn up plans
for a civic center.
Shortly after his
death in 1908, Sylvanus Jermain, a
prominent
Toledoan active in the park movement,
presented them to the
mayor.62 In an open letter,
dated May 12, 1908, to Emma K. Rine-
hart, a Toledo woman active in the
Playground Association, Jer-
main called upon the Board of Park
Commissioners to begin acquir-
ing land in the core of the city between
the Courthouse and Cherry
58. Toledo Blade, 13 April 1912.
59. John M. Killets, Toledo and Lucas
County, Ohio 1623-1923. 3 vols. (Chicago,
1923), 510:I.
60. Toledo Blade, 22 March 1906,
23 March 1907, 24 March 1907.
61. Toledo Blade, 24 February
1911; Toledo City Journal, 7 (8 July 1922), 289.
62. Killets, Toledo and Lucas County,
Ohio, 510:1.
Whitlock and the City Beautiful 23
Street, and additional land on the east
side on Front Street adjoin-
ing the site of the proposed new high
school.63
Shortly after this, at the City Council
meeting of May 24, 1909,
Mayor Whitlock announced that, following
Jermain's open letter, he
had received a message from the Board of
Park Commissioners,
calling for a meeting of all municipal
department heads. Its purpose
was to consider placing before Toledo
voters a bond issue sufficient
to build a city hall, civic center and
complete the park and boulevard
system and any other matters
"deemed advisable." The City Council
passed a resolution, requesting the
mayor to appoint a City Hall
Commission to first study the proposed
projects.64
Mayor Whitlock selected a group of
well-known Toledoans which
included William H. Maher, Harry T.
Batch, George B. Rheinfrank,
John Ulmer and Sylvanus P. Jermain.65
The commission issued its
report to the Mayor on March 28, 1910,
in a document which began:
Every citizen is in most hearty sympathy
with any wish and effort that is
made towards making Toledo a City
Beautiful. A similar civic spirit is
quickening the whole country, and all
thinking men and women agree that
they not only owe it to themselves, and
to their children, but succeeding
generations, that their surroundings
should appeal to the senses, and that
the spirit of beauty, as well as of
utility, shall guide the community in its
plans for the future.66
It was unfortunate, the report
continued, that the original city
fathers had not seen fit to set aside
adequate space "for breathing
and recreation grounds and for locations
for public buildings that
every growing city must possess."
This had resulted in lost opportu-
nities and meant, moreover, that the
costs would be far greater now
that these problems were being rectified
at a later date. Despite
this, the commission cautioned that
further delay would only add to
the future burden of debt, and, in this
light, any further postpone-
ment of Toledo's building needs was
viewed as "not only unwise, but
... impossible."67
63. Sylvanus P. Jermain, personal letter
dated 12 May 1909, in S.P. Jermain
Collection.
64. "Minutes of the Toledo Park
Commissioners," 15 June 1909. Located on Micro-
film in the Northwest Ohio Regional
Center, Bowling Green State University.
65. Toledo City Journal, 7 (8
July 1922), 289.
66. "Report of the City Hall
Commission Made to Mayor Whitlock and By Him
Transmitted to the Common Council," Sylvanus P.
Jermain "Scrapbook," 221, Jer-
main Collection.
67. Ibid.
24 OHIO HISTORY
The commission's report advised the city
to acquire, through
purchase or condemnation, the property
bounded by Beech, Erie,
Jackson and Spielbusch Avenues.
Estimating the value of this prop-
erty at $325,000, it advised the city to
construct a city hall at a
projected cost of $350,000. A more
ambitious plan, calling for the
purchase of an additional four blocks
north of the courthouse in
order to build a Cherry Street city
hall, had been discarded as im-
practical due to the "great expense
and our heavy burden of debt."
Instead the commission's report called
for erecting the city hall
north of the Court House Square in the
two blocks between Jackson,
Erie, Beech and Spielbusch. As for the
police headquarters, the
report recommended the placement of a
safety building north of the
county jail near Beech Street.68
In his report to the council on April
18, Whitlock endorsed the
document fully, reminding the City
Council that a city hall as the
basis for a civic center was not simply
a place to conduct the city's
business, but rather: "It is
primarily for the people, and it should
reflect the people's aspirations, their
identity and their spirits."
Then he added: "it should bring
forth in a material form the city's
pesonality and be constructed, not for
utility alone, but with higher
purposes of art and beauty. It should
be," he concluded, "the city's
center and heart, with beautiful and
imposing surroundings. It
should be a place in which the people
find joy and pride and become
an inspiring and ennobling influence on
the community."69
That November, Toledo voters approved a
$360,000 bond issue,
and the first bonds totalling $300,000
were sold in January 1911.
When the first land appropriation bills
passed the City council in
February, it appeared that Whitlock's
hopes for a civic center would
soon be realized.70 The Mayor
now enjoyed the support of a number
of groups, including the Toledo Civic
Federation and the Commerce
Club. These two organizatons, in fact,
had done much to ensure the
passage of the November bond issue, and
it was largely due to their
efforts that Arnold Brunner, a leading
architect actively involved in
Cleveland, Baltimore and Rochester beautification
projects, arrived
in the city early in February.71
Brunner spoke to a number of local
groups, showing slides of
improvements in European and American
cities and restating the
68. Ibid.
69. Toledo Blade, 19 April 1910
70. Killets, Toledo and Lucas County,
Ohio, 510:I.
71. Toledo Blade, 2 February
1911.
Whitlock and the City Beautiful 25
common themes of the park and city
beautiful movements. Such
projects, he assured Toledoans, were not
undemocratic. To the con-
trary: "Art isn't for the rich man
exclusively, for the rich man can
buy it and take it home. Art ought to be
where the poor man can
have it close." In this sense he
praised the preliminary work com-
pleted by the Toledo City Hall
Commission; its members had laid
the foundation for Toledo's civic
renaissance. Brunner did find it
unfortunate, however, that Toledo had
waited this long to begin
such an undertaking, for one of the
costs of postponement was a lack
of coordination among the city's various
improvements. An example
of this was the new Museum of Art,
currently under construction at
the corner of Monroe and Scottwood,
which should have been a part
of the proposed civic center. His advice
to Toledoans was that in the
future they should keep their city offices
closer together for both
convenience and beauty. He also
commented on the city's downtown
area, noting the relatively narrow major
thoroughfares, and, for this
reason, warned against building
additional skyscrapers. Not only
would they further decrease the amount
of light and the number of
trees in the city, but the additional
traffic generated would overtax
the capacity of the surrounding streets.72
Finally, at his last public speech,
delivered at the Memorial Hall
Annex, Brunner concluded with this
statement: "Toledo has an
opportunity for a civic center equalled
by no other city in America,
and," he added in remarks similar
to those made twelve years before
by the landscape architect George
Kessler during his visit to Toledo,
"the same may be said of the
possibilities of beautifying her water-
front." The new thrust towards the
emerging science of city plan-
ning was evident in his final words.
"In the building of a city, it is a
crime not to plan for the future. A
scheme for the future means
economy."73
In March, Memorial Hall was the scene of
an exhibit displaying
the plans for Toledo's proposed civic
center, the new Cherry Street
Bridge, which was under construction,
and a projected continuation
of the park and boulevard system. This
exhibit, largely the result of
the efforts of Mayor Whitlock,
celebrated Toledo as a "progressive"
city and included "a report, as it
were," according to the Survey, "of
the elected directors and public agents
of Toledo." Its purpose was to
acquaint citizens with the fifteen
different departments overseeing
72. Ibid.
73. Toledo Blade, 4 February
1911.
26 OHIO HISTORY
the various municipal functions and to
give Toledoans a better idea
of developments planned for the future.74
The progress towards the building of a
city hall and civic center
was more apparent than real. Even as the
first City Hall Commis-
sion met, other Toledoans were calling
attention to another long-
standing and increasingly serious
municipal problem. As Toledo
had grown, annexing what had formerly
been independent com-
munities, there had emerged three
distinct sections to the city-
east, west, and south, all separated
from one another by either the
Maumee River or the meandering course of
Swan Creek. Moreover,
passage from one part of the city to
another was impeded by traffic
congestion occurring at certain critical
points. The new Cherry
Street Bridge would eventually alleviate
the congestion between
Summit Street on the west bank and Main
Street on the east. It
would, however, have little effect on
the traffic problems encoun-
tered in going from Summit Street to
Broadway, the south side's
major thoroughfare.75
For decades thoughtful Toledoans had
sought to eliminate some
part of Swan Creek as a first step
towards the straightening of
Summit Street. The lengthy jog between
Summit and Broadway,
characterized as the south side's
"Chinese Wall," represented a se-
rious impediment to the free flow of
traffic from Toledo's business
district to the rapidly expanding neighborhoods
to the south. As
early as 1870 a councilman from the
Fifth Ward had proposed shift-
ing Swan Creek's channel eastward,
filling in its west band and
extending Summit Street through to
Broadway.76
At that date there was still
considerable traffic on the old Miami
and Erie Canal, but by the twentieth
century much of this had died
out and the canal bed now emptied into
the creek. By 1908 a group
calling itself the South Side
Improvement Association demanded
the elimination of the rest of the canal
bed and Swan Creek within
the city limits. In a resolution
addressed to City Council, the Asso-
ciation proposed the diversion of both
streams through Delaware
Creek above Walbridge Park. Furthermore,
the plan was both feasi-
ble and advantageous, for the city would
be spared, among other
things, the cost of maitaining bridges
over the two streams. The
improvement would result, moreover, in
reclaimed land, which,
74. James P. Heaton, "Budget
Exhibits in Two Cities, "Survey, 26 (April, 1911),
135.
75. See Toledo News-Bee, 28
November 1912, which contains a lengthy interview
with Dan Segur, the son of a southside councilman.
76. Toledo News-Bee, 28 November
1912; Toledo Times, 5 February 1913.
Whitlock and the City Beautiful 27
given the area's excellent railroad
facilities, would provide a desir-
able site for wholesale and warehousing
establishments. More im-
portant, it would permit the
straightening of Summit Street as well
as the extension of Superior, thereby
tying south and west Toledo
directly together for the first time.
Finally, south-siders noted that
the Lake Shore Railroad had indicated
its willingness to begin plan-
ning for a new and impressive Union
Station, once the area in
question had been improved and Summit
Street had been
straightened.77
While these considerations were all
important, the major impetus
for the elimination of Swan Creek
stemmed from the fact that the
stream had become "an open
sewer." In the nineteenth century, lum-
ber yards and saw mills had lined its
banks just below Summit
Street. By 1900 this activity had
diminished, leaving behind un-
sightly decaying wharves and buildings.78
As south Toledo's popula-
tion expanded, the creek received
increasing amounts of sewage and
industrial waste. One authority
estimated that by 1911 as many as
six million gallons of sewage emptied
into the torturous and slow
moving steam on a daily basis. Droughts
were not uncommon dur-
ing the summer months, and when the
water level fell, area resi-
dents found that their environmental
problems were exacerbated.79
By the summer of 1910 the problem had
assumed crisis propor-
tions. Angry south-siders met
frequently, voicing their demands
that the city take immediate action. To
further their cause they
passed a resolution appealing to the
State Board of Health to in-
vestigate the situation. One Colonel J.
C. Bonner spoke for many
residents when he warned: "Toledo
will never be a great city until
Swan Creek is eliminated .... The Swan
Creek improvement should
be made right now without any more
talk." Others agreed. "You
talk about booming Toledo," noted
one disgruntled citizen, "making
it bigger and better. We have three
cities now. Eliminate Swan
Creek and we will have one. Begin in the
center of the city and work
outward."80
Mayor Whitlock responded to these
complaints by appointing a
special commission, including E. O.
Fallis, ex-state representative
Louis Paine, Councilman James Staunton,
physician Peter Donnely
77. Toledo Blade, 15 December
1908, 17 December 1908.
78. Toledo Blade, 17 December
1908.
79. Toledo Blade, 20 August 1910,
19 March 1912. See also George Sherman,
"Pollution of Swan and Ten Mile
Creeks" (Toledo, n.p., 1911), 12. "Swan Creek-
1908-1948" MSS collection located
in Local History Room of Toledo Public Library.
80. Toledo Blade, 30 August 1910,
11 September 1910.
28 OHIO HISTORY
and city engineer George Tonson. They
were assigned the task of
recommending solutions to the problems
of Swan Creek and the
Miami and Erie Canal bed within the city
limits. When the group
made little progress in the winter and
spring of 1911, the Mayor
approached the City council, and in June
received appropriations
permitting the commission to hire the
services of George Sherman,
a civil engineer.81
Sherman quickly became convinced that the
city confronted two
separate but related issues. One
concerned the question of eliminat-
ing, or at least reducing, the growing
pollution of Toledo's streams
and waterways. The other stemmed from
the need to determine the
feasibility of altering Swan Creek's
channel in order to tie the city
together. He concluded very quickly that
whatever else the city
decided to do, it had to begin
constructing an intercepting sewer
system as rapidly as possible. In March
of 1912, before the commis-
sion as a whole was prepared to file its
report, Sherman, on the basis
of a preliminary report, discussed what
he saw as the city's three
alternatives and indicated his personal
preference.82
As he reviewed the matter, it was
necessary that Toledo build an
intercepting sewer at a minimum cost of
$200,000. For an expendi-
ture of $650,000, Sherman thought that
the creek's neck could be
straightened, resulting in a freer flow
of water. The course which he
favored, however, was to direct the
stream into the Maumee at
Delaware Creek after constructing a
large intercepting sewer. He
estimated that the entire cost of this
was $2,250,000.83 The other
commission members filed their own
separate report, and the rift
which had developed between Sherman and
the others is obvious in
the following statement contained in the
separate report: "The com-
mission derived but little benefit from
the engineer appointed. In
fact the engineer acted entirely
independent of the commission and
to some extent assumed its
functions."84
Apparently unaware of the serious
implications these problems
held for his plans, Whitlock, in April
1912, appointed a second City
Hall and Civic Center Commission whose
members included both
Maher and Jermain from the first City
Hall Commission, in addi-
81. Toledo Blade, 27 September
1910, 29 June 1911.
82. Toledo Blade, 19 March 1912;
see also Sherman's "Pollution of Swan Creek and
Ten Mile Creek," 11-12.
83. Ibid.
84. Toledo Tug Men's Association
"Swan Creek" (Toledo, Published by the Tug
Men's Association, n.d., 1913), 12-13.
Located in "Swan Creek-1908-1948" MSS
collection.
Whitlock and the City Beautiful 29
tion to the retired industrialist Edward
D. Libbey and two other
prominent Toledoans, H.W. Ashley and
J.F. Egan. The extent of
Whitlock's optimism regarding the
proposed city hall and civic cen-
ter can be seen in the directives he
gave this second group. Since no
one believed any longer that the city
could build a proper city hall
for $350,000, these men were asked to
determine whether Toledo
should spend as much as 1.5 million or
limit itself to $750,000 for
the proposed structure. Whitlock,
moreover, now hoped that the
civic center would also include a new
Soldier's Memorial Building,
and the new commission was asked to
select an appropriate site.
Finally, despite the fact that the first
commission had recommended
the small plan, rather than the large
plan which entailed extending
the civic center's boundary to Cherry
Street, this new body was
asked to reconsider that question.85
In the spring of 1912 many
Toledoans, most notably the mayor, were
confident that the prop-
osed civic center would soon
materialize.
On October 7, the second commission,
after consultations with the
architect Arnold Brunner, presented its
findings to the mayor.
Essentially it favored an expenditure of
$750,000 to one million
dollars for a building, 160 by 160 feet,
designed to "harmonize
architectually with the court
house." In addition this group selected
a civic center site similar to the one
recommended by the first com-
mission, the area bounded by Erie,
Jackson, Spielbusch and Beech
Streets. Now the commission suggested
broadening the streets lead-
ing into the civic center and widening
Beech Street, so that it could
form a direct link to the new Cherry
Street Bridge.86
On October 23, 1912, two weeks after the
second City Hall and
Civic Center Commission issued its
recommendations, the City
Council authorized a bond issue for
$750,000.87 Early in 1913
Arnold Brunner again arrived in Toledo
to begin working with the
architectural firm of Mills, Rhines,
Bellman and Nordhoff.88 For an
entire year, Brunner and this firm
worked on plans for the proposed
city hall and civic center, but the
final outcome was meager. In 1917
the American Institute of Architects
revealed that despite an ex-
penditure of $30,000, "at no time
was a printed report of the pro-
ceedings of the Committee submitted, nor
any drawings of the pro-
85. Toledo Blade, 23 April 1912.
86. Toledo Blade, 8 October 1912.
87. Killets, Toledo and Lucas County,
Ohio, 513:I.
88. Toledo Blade, 5 February
1913.
30 OHIO HISTORY
posed civic center and the grouping of
buildings therein made."89
There were good reasons why this
happened. Shortly after the
passage of the new bond issue late in
1912, the Swan Creek ques-
tion, which had been an issue for some
time, erupted in full force.
Sherman's recommendations, while not
those of the Swan Creek
Commission, received substantial support
among south Toledoans.
By January of 1913 a group known as the
Swan Creek Elimination
League was waging a strong campaign for
their implementation.
Specifically the group dedicated itself
to the "entire elimination of
Swan Creek and the canal within the city
limits by diverting both
through Delaware Creek above Walbridge
Park." The League's
pamphlets and newspaper advertisements
argued: "We will get rid
of one of the worst nuisances any city
could be cursed with. In a
short time the Swan Creek basin would be
filled with streets and
houses that would increase the tax
duplicate so as to entirely pay
out the principal of the debt incurred,
the interest being paid out of
the expenses cut out. We will
then," the League continued, "tear
down the Chinese wall between south and
north side of the Swan
Creek basin and give free commercial and
social intercourse be-
tween the two sides." Since the
area in question was the location of
the Union Station, League pamphlets
informed Toledoans: "We will
then clean house and permit visitors to
Toledo to get and retain a
favorable impression of our otherwise
beautiful city."90
There is no evidence that the Swan Creek
Elimination League
ever received funds from any of the
railroads which owned property
in the area, known in Toledo as the
Middle Grounds. The Clover
Leaf, for example, still maintained
wharves along Swan Creek and
objected to the League's elimination
plans. When it became known,
however, that Lake Shore officials had
endorsed the League's plans,
members of the Civic Federation withdrew
their original support.91
By February of 1913 a new group calling
themselves the Conserva-
tionists had formed in opposition to the
League and public meetings
were scheduled to allow both sides to
debate one another. E.O. Fal-
lis, although a member of the mayor's
Swan Creek Commission,
joined the Conservationists, who by now
had attracted such well
known community leaders as Irving
Macomber, the brother of the
late Francis Macomber, and the
industrialist John Willys.92 It
89. American Institute of Architects,
Committee on Town Planning, City Planning
Progress in the United States: 1917 (Washington, D.C., 1917), 178.
90. Toledo Blade, 5 February
1913.
91. Toledo Blade, 14 February
1913, 14 June 1913.
92. Toledo Blade, 21 February
1913.
Whitlock and the City Beautiful 31
seems probable, although it cannot be
stated with certainty, that
both Fallis and Macomber saw in the
League's objectives a threat to
the mayor's proposed civic center.
The Conservationists attempted to
counter the League's proposals
by arguing that Swan Creek, in its
entirety, should be retained and
beautified. Fallis went so far as to
draw up plans calling for the
building of a park between Cushing and
Newton Streets, connected
to a proposed extension of Summit Street
by a winding drive. On the
east bank of Swan Creek, Fallis hoped,
the city would erect a play-
ground. "I can imagine the children
playing there now, laughing
and romping on the green, splashing
barefooted in the ponds, doing
a thousand joyful things that arise
spontaneously, and," he added,
indicating the faith that progressives
still placed in parks and play-
grounds, "I can see all of this
weaving into the tapestry of a better
world."93
By May of that year, the Swan Creek
Elimination League pre-
sented to the mayor a petition carrying
7,000 signatures, calling
upon the city to set an election date
for a vote on the creek's elimina-
tion within the city limits. For the
first time, the two issues of
building a civic center and eliminating
the Swan Creek nuisance
were explicitly joined. The petition
began by stating that the creek's
elimination took precedence over any
other project currently under
consideration. It then added that while
the League did not oppose
the building of Whitlock's civic center,
it did question the advisabil-
ity of constructing a "truly
colossal and expensive civic center," a
"luxury" which could only
diminish the commercial productiveness
of city land and decrease the city's tax
base. By contrast, the elim-
ination of Swan Creek would add to the
city's store of usable land,
and in this way over the years would
increase the municipal tax
rolls. Most important, however, the
petition noted that the creek's
elimination would remove a long-standing
health hazard.
The petition also argued with
considerable justice that the pro-
posed project would provide
beautification benefits similar to those
of boulevards and parks. Furthermore,
important railroad com-
panies, such as the New York Central and
Lake Shore, had indi-
cated that once Swan Creek and the canal
bed were eliminated from
the city limits and Summit Street
straightened, they were prepared
to work with the city on plans for the
construction of a new and
"magnificent" union station.
The petition accurately reminded Tole-
93. Toledo Blade, 14 February
1913.
32 OHIO HISTORY
doans that such a union station would
also represent a contribution
to the city beautiful.94
There were serious difficulties,
however, in the proposals con-
tained in the petition. It was not
possible for the city, in and of itself,
to decide to eliminate the creek even if
all the citizenry had sup-
ported the plan. The state of Ohio owned
a tow path in the area
where Swan Creek joined the Miami and
Erie Canal and state leg-
islation was necessary before Toledo
could take any action on this
land or dispose in any way of the Miami
and Erie Canal bed. Furth-
ermore, under Article IV of the
Ordinance of 1787, all streams and
tributaries to the Great Lakes were to be
kept open forever for
navigation. Swan Creek, despite its
small size, fell into this cate-
gory, and thus before Toledo could
eliminate any part of the creek, it
would be necessary to obtain the consent
of the War Department
and secure the passage of appropriate
congressional legislation.95 In
addition, there existed the intricate
problem of dealing with the
rights of abutting landowners, some of
whom were utility companies
and railroads. Thus despite the hopes of
petitioners, it was not possi-
ble to solve the issue of the creek's
elimination simply by placing the
matter on the ballot. As Toledoans
discovered, there were no easy
solutions to the Swan Creek and Miami
and Erie Canal bed
problem.96
In June 1913 Mayor Whitlock received the
Swan Creek Commis-
sion's recommendations. In light of the
State Board of Health's re-
cent findings indicating that the city
faced a very serious pollution
problem, this body urged Toledo to build
an intercepting sewer, not
only for Swan Creek but for Ten Mile
Creek as well. It further
advised straightening these two streams,
wherever possible, to
obtain a more rapid flow of water. In
regard to Swan Creek, the
commission identified the area between
Clayton and Cushing
streets as the most desirable place for
such an undertaking. As for
the creek's elimination, however, the
commission's report simply
stated: "The plan to eliminate Swan
Creek entirely is not favored by
a majority of the Commission."97
Whitlock's response to the report was
equivocal. "Speaking unoffi-
cially, my personal opinion is that
there are certain questions con-
94. Toledo Blade, 13 May 1913.
95. Toledo News-Bee, 4 June 1913.
See also Toledo Blade, 5 February 1913, 27
February 1913, and 28 February 1913.
96. H. C. McClure, "Story of the
Summit Street Extension," American City, 23
(July, 1920), 8-9.
97. Toledo Blade, 2 June 1913.
Whitlock and the City Beautiful 33
nected with Swan Creek which mitigate
against the growth of such
a city as we all hope Toledo will become."
Regarding the course of
action, however, he would give no
opinion. "It isn't within my prov-
ince to say whether the creek should be
eliminated, but I feel that
the conditions should be eliminated. How
that is to be done is a
technical question for the engineers to
determine."98
Over time Toledo would implement the
Swan Creek Commission's
recommendation and build the
intercepting sewers. And eventually
by 1925 the neck of Swan Creek would be
eliminated, permitting
the straightening of Summit Street to
Knapp, thereby connecting it
directly with Broadway for the first
time. This was possible, howev-
er, only after the passage of relatively
intricate city, state and feder-
al legislation based on forty separate
agreements worked out be-
tween the Ohio State Board of Public
Works on the one hand and
railroad and utility companies and
private property owners on the
other. Eventually, too, the old Miami
and Erie Canal bed would be
filled in and turned into a four-lane
highway-the Anthony Wayne
Trail-but the actual undertaking of this
project did not begin until
the late 1920s.99 During the
1930s, in the New Deal era, progress
accelerated when the Works Progress
Administration poured addi-
tional funding into the highway's
construction.100
In the summer of 1913, however, as Brand
Whitlock was ending
his final term as Mayor of Toledo, all
this remained in the future.
All that Whitlock could know at this
point was that unhappy south
Toledoans, through their various
organizations, had compromised
his hopes that Toledo would soon have a
city hall, the beginning of
the proposed civic center. Toledoans, in
general, remained divided
on what action should be taken regarding
the southside problem,
but one thing was certain. With a
municipal debt of $7,750,000,
Toledo could not undertake both the
southside improvement and the
building of an impressive civic center
in the immediate future.101
Undoubtedly Whitlock was disappointed as
the time drew close
for him to leave office. Perhaps the Blade
described his situation
most accurately:
It was Mr. Whitlock's hope at the very
beginning of his mayoralty that he
could be concerned in the creation of a
comprehensive city plan, at once an
98. Toledo Blade, 3 June 1913.
99. Toledo Blade, 25 July 1925,
28 July 1925, 29 July 1925, 21 November 1927.
100. Toledo Magazine, The Blade, 21
October 1979, 8.
101. Toledo Times, 21 February
1913.
34 OHIO HISTORY
increase in the comfort and convenience
of those to whom the city was a
working place and a beautification which
could add to the city's reknown.
This hope, as we know, could not be realized. Toledo
has not been rich. It has
had countless other things to do, more insistent, more
necessary.
The newspaper did note that the mayor
could draw comfort
from the fact that "something of a
start had been made in the
direction of a city plan."102
In this the editorial was correct. At
the time that he appointed the second
City Hall and Civic
Center Commission, Whitlock had placed
its work in the
broader context of planning. He saw
accurately that the civic
center issue bore a relationship to the
problems of the city as a
whole, and he expressed hope that
beautification of the city's
core would, in turn, represent the
beginning of a comprehen-
sive plan for the entire city. Whitlock
did not know at this
time that the city's more extensive
sectional problems would
forestall action on the civic center
itself. Addressing the mem-
bers of the commission, Whitlock had
made the following com-
ments:
Toledo, like most American cities, has
developed without a plan, accord-
ing to the exigencies of its situation
and the various impulses that have
marked its growth. As a result one
cannot come into the city, or go out of it,
without being subjected to danger at
grade crossings, and, furthermore,
sections are separated by natural
conditions, which our ingenuity must
overcome, if the city is to be a
homogenous thing.
Eventually he hoped that the city would
draw up "a plan prepared
by those professionally qualified as
engineers and landscape
architects, so that, even though we
build now nothing more than the
city hall and provide for the soldiers'
memorial building, lines would
be indicated along which the growth of
the city and its upbuilding
might be directed." Whitlock
concluded by adding that since City
Council had already selected the site
for the city hall, it was his hope
that construction work would begin as
soon as possible.103
After Whitlock left office little
progress was made towards the
building of a city hall. Late in 1914 a
third commission was formed,
but this group accomplished nothing. At
that time the City Council
passed legislation extending the civic
center area from Beech to
Cherry Street, but four months later it
repealed that legislation,
102. Toledo Blade, 31 December
1913.
103. Toledo News-Bee, 26 April
1912.
Whitlock and the City Beautiful 35
confining the limits of the proposed
center to Beech Street.104 There
the matter rested for the next few
years. By 1916 Toledo was ex-
periencing serious financial problems,
and only the passage of a
last-minute bond issue in November of
that year permitted the city
to meet its payroll and avoid defaulting
on $650,000 worth of bonds
owed the Federal Reserve Bank in
Cleveland.l05 It was not until
1919 that Toledoans would again
seriously consider completing the
city hall and civic center. In 1922 a
bond issue of $3,000,000 to build
a city hall and a new memorial hall
failed by a margin of 500
votes. 106
There was an irony in the events that
had led to the defeat of
Whitlock's plans. He had hoped that
Toledo, by building a civic
center, would demonstrate that it had
moved beyond the "village"
stage and into the era of "urban
sequences." Instead, the continuing
problems associated with the physical
and geographical divisions of
the city had been the very forces that
had destroyed his plans.
Nonetheless, an examination of
Whitlock's ill-fated sponsorship of
the city beautiful movement in Toledo
demonstrates that, in this
instance at least, what inspired him was
far different from that
generally associated with the movement
in many cities. Undoubted-
ly, he appealed at times to the
self-interests of commercial and
business groups, bent on promoting
Toledo's fortunes as the city
competed with other municipalities. This
was not, however, his
primary motive. Rather, as he had stated
so many times, he had
viewed a city hall and civic center as
the physical manifestation or
concrete embodiment of an urban sense of
community, the "city
sense." Not only that, but the
presence of such buildings would serve
to nurture this important "city
sense," thereby strengthening its
development further. Finally, of course,
like other contemporaries,
such as the architect Arnold Brunner,
Whitlock saw such buildings
as art for the masses, or as he phrased
it, "democracy in artistic
forms."
It is possible that the motives
inspiring Whitlock operated in
other cities as well. After all, he was
not an original thinker, as his
indebtedness to Frederick Howe and
others indicated. An examina-
tion of the city beautiful movement
elsewhere in places such as
104. Toledo Blade, 13 April 1916
and 27 March 1920; See also Toledo City Journal,
8 July 1922, 287-90.
105. Toledo Blade, 20 July 1916,
9 August 1916, 10 August 1916, and 8 November
1916.
106. Killets, Toledo and Lucas
County, Ohio, 513:I; Toledo Blade, 26 September
1922.
36 OHIO HISTORY
Cleveland, for example, might reveal
similar patterns and motiva-
tions. If it does, it will indicate
that the city beautiful movement was
far more complex than has been
recognized and that the admixture
of commercial boosterism and idealism
was greater than has gener-
ally been acknowledged by historians.
Whether or not this is the case,
however, for Brand Whitlock the
attempt to make Toledo a city beautiful
reflected his aspiration to
create a cohesive community, "a
whole beautiful city in which men
would be equals and brothers, a city of
loving friends," as he phrased
it. It was also inextricably interwoven
with his desire to bring the
city in which he lived and served as
mayor closer to his view of the
new Jerusalem, the Heavenly City
brought down to earth. To Brand
Whitlock the American dream would be
realized only in an urban
setting, because it was only in the
city that men would overcome the
"hard selfishness of unrestrained
individualism."
Whitlock had warned Toledoans in 1906
that if they failed to act
at that time "the opportunity will
have forever passed .. ." Unfortu-
nately he was correct; despite later
attempts to build a city hall,
Toledo, Ohio, today remains an anomaly
among American cities. It
has no city hall, and its municipal
functions are conducted at a
number of locations throughout the
city.
SHIRLEY LECKIE
Brand Whitlock and the
City Beautiful Movement
in Toledo, Ohio
"We are hearing much of the city
beautiful in these days," wrote
Brand Whitlock in 1912. "Hardly a
city or a town that has not its
commission and its plans for a unified
treatment of its parks, for a
civic center of some sort-in a word, its
dream." To Whitlock, who
had recently appointed a second Toledo
City Hall and Civic Center
Commission, these were "the
expression of that divine craving in
mankind for harmony, for beauty, for
order, which is the democratic
spirit."1
The Toledo mayor was an enthusiastic
supporter of the beautifica-
tion movement which swept the United
States at the turn of the
century. Originating in the earlier park
movement, it was, accord-
ing to Charles Robinson, one of its
leading practitioners, "immense-
ly strengthened, quickened and
encouraged" by the Columbian Ex-
position of 1893.2 The reconstruction of
Washington, D.C., in 1902,
based on the rediscovery of L'Enfant's
original plan, inspired simi-
lar projects elsewhere.3 While
none matched the success of the capi-
tol city, before the movement ran its
course, it led to the construc-
tion of civic centers, broad thoroughfares
and parks throughout the
United States. The cities that drew up
comprehensive plans in-
cluded San Francisco (1905), Los Angeles
(1907), New Haven (1910)
and Rochester (1911).4 By
1909, however, the movement had
reached its high point, culminating in
the publication of Daniel
Burnham's Plan of Chicago, a work
that in both concept and scope
Shirley Leckie is Associate Dean of
Continuing Education at Millsaps College.
1. Brand Whitlock, "The City and
Civilization," Scribners, 52 (November, 1912,),
623.
2. Charles Robinson, "Improvement
in City Life: Aesthetic Progressive," Atlantic
Monthly, 83
(June, 1899), 771.
3. John Reps, The Making of Urban
America (Princeton, N.J., 1965), 514.
4. Harvey Perloff, Education for
Planning: City, State and Regional (Baltimore,
1957), 55.